Werner Sombart, Max Weber, Joseph Schumpeter, and Ludwig Mises asserted that double entry accounting (DEA) focused attention on profit as an important objective and became a major force behind the emergence of capitalism.
Read: Greg Waymire: Profit Discovery and Double Entry…
At the AMA Alaska Chapter April luncheon College of Business and Public Policy Professor Jeri Rubin was inducted as the Marketing Member of the Month. As one of the longest standing and charter members at 29 years, Jeri served on the board for 18 years, 2 years as President and 8 years as Treasurer. We are honored to have her leadership and proud to recognize her contribution and achievements.
Read: AMA Alaska Selects Jeri Rubin as Marketing Member…
The search committee for the next College of Business and Public Policy dean has been announced.
Read: Dean Search Committee Announced
When the Wienermobile made a surprise visit to UAA's campus on April 6, College of Business and Public Policy Marketing professor Christina McDowell was quick to capitalize. The timing was ideal, as the class had previously covered branding components (like awareness, loyalty, equity and strategy) and was shifting into content marketing. “I couldn’t have planned it better,” she laughed.
Read: Marketing Class Mobilizes on Wienermobile Visit -…
Dr. John Nofsinger, William H. Seward Chair in International Finance, explains what finance is about.
Read: What is Finance About?