Marketing Class Mobilizes on Wienermobile Visit - Green & Gold
When the Wienermobile made a surprise visit to UAA's campus on April 6, College of Business and Public Policy Marketing professor Christina McDowell was quick to capitalize. The timing was ideal, as the class had previously covered branding components (like awareness, loyalty, equity and strategy) and was shifting into content marketing. “I couldn’t have planned it better,” she laughed.
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What is Finance About?
Dr. John Nofsinger, William H. Seward Chair in International Finance, explains what finance is about.
Read: What is Finance About?
Deemed Values: Implementing Tiered Price Caps in ITQ Fisheries
Friday, April 21, 2017 Noon – 1:00 p.m., RH 204
Presentation by:
Dr. Ralph Townsend
Director, UAA Institute of Social and Economic Research
In 2001, New Zealand modified its quota management system to function as a hybrid ITQ/tax system. Catches in excess of annual catch entitlements incur payments, called “deemed values”. Deemed values are a low transactions cost system for catch balancing. New Zealand’s “differential deemed values” also present an innovative way to approximate an upward sloping marginal cost of overfishing function. Deemed values can be generalized as a system of “tiered reserves and prices” that ideas can be applied to other cap-and-trade rights systems.
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Leadership Fellows Mentor Interview - 4/3/2017
The College of Business and Public Policy's Leadership Fellows Program pairs high-performing CBPP students with a mentor in the Anchorage business community, giving students the opportunity to learn about real-world leadership from local business leaders. This year’s cohort includes 21 CBPP students, called protégés, and their mentors. To begin the program, each protégé interviewed their new mentor, and every week, we will feature one of these interviews with the mentors, who share their thoughts on leadership. This week’s featured protégé/mentor pairing is Maria Camila De La Torre, and her mentor Nolan Klouda.
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Why Russia gave up Alaska, America’s gateway to the Arctic
Introduction: One hundred and fifty years ago, on March 30, 1867, U.S. Secretary of State William H. Seward and Russian envoy Baron Edouard de Stoeckl signed the Treaty of Cession. With a stroke of a pen, Tsar Alexander II had ceded Alaska, his country’s last remaining foothold in North America, to the United States for US$7.2 million.
Read this fascinating article by Visiting Distinguished Professor, William L. Iggiagruk Hensley.
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